Strategic Communications

Niche scientists combine their experience with their client's requirements to select the appropriate data for use in strategic communications such as reviews, monographs and brochures.

Through these publications we are able to convey your key messages to your chosen audiences.

Medical communication services include:

• Product positioning and key message workshops
• Publications planning
• Materials, including detail aids, leave pieces and newsletters
• Sales training materials
• Preparation of primary and secondary manuscripts, supplements and proceedings
• Abstracts and posters
• Product monographs
• Clinical trial summaries
• Case studies
• Conference reporting and delegate materials
• Therapy area intelligence and competitor reports
• Educational websites

Primary manuscripts provide a major contribution to the successful launch of a product. Published materials provide the reference source for monographs, advertising, sales force documents and other promotional material before and after launch. Niche writes and submits manuscripts for publication in peer-reviewed journals. Our experience allows us to incorporate your messages and target your chosen audience through publication planning and journal selection.

Reviews, monographs and brochures stimulate product interest and debate prior to launch, or can be used to maintain interest during a product’s lifetime. These documents often have shorter lead times to publication and provide the opportunity to reach defined target groups through journal subscription lists or distribution via the sales force.

Conference materials, posters, abstracts, and slide sets, raise awareness, maintain market interest, and communicate important data to key audiences long before publication in peer-reviewed journals. Carefully written delegate materials ensure that attendees retain your conference materials and take your key messages away from symposia.